Genesis of So-Boat: from passion to entrepreneurship
The story of So-Boat began with a business school student, Grégory Duquesnoy, who became passionate about sailing during his studies. Owning a small regatta boat, he felt frustrated at not being able to be with him all the time. The idea then occurred to him to create a model of his boat to place on his desk, a symbolic presence to make up for this lack.
After a bit of research, he met a designer who specialized in making such models. Their discussions led to the decision to set up a company dedicated to this activity, combining creative and marketing skills. âeuros
Company development and structuring
Over the years, So-Boat has consolidated its position by structuring its production workshop. In 2018, the company developed an exclusive resin made from materials collected from shipyards, demonstrating its commitment to the environment. What's more, So-Boat uses vegetable-based inks and certified paper from sustainably managed forests, reinforcing its eco-responsible approach. âeuros
A diversified product range
So-Boat offers two main categories of models:
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Paper models : they offer a fun and creative experience. Customizable to customers' colors, they are original communication tools for companies.
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Resin models : scale reproductions of boats, they are intended for display or as gifts. Their high level of finish makes them highly appreciated decorative objects.
These products are mainly intended for sponsors of boats taking part in major races, from Mini to Ultim, but the company is also expanding into the yachting and classics sector, responding to incoming requests with particular attention to detail and faithful reproductions.
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Commitments and outlook
So-Boat doesn't just reproduce boats; it also takes a proactive approach to sustainable development. The company is a member of the 1% for the Planet movement, pledging to donate 1% of its sales to environmental associations. This philosophy also guides the design of its products, with particular attention paid to the use of recycled and environmentally-friendly materials.
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Today, So-Boat continues to innovate and expand its product range, always with the aim of sharing its passion for sailing and offering objects that make a lasting impression, while respecting the values it holds dear.
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