Boot 2025: a revealing barometer for the marine sector?

The Boot in Düsseldorf, recognized as the world's largest boat show, has just come to a close, attracting over 200,000 visitors from 120 countries. With 1,500 exhibitors in 16 halls, this German heavyweight is a key event for assessing the dynamics of the marine market.

Declining attendance, but undeniable influence

Despite an impressive turnout, attendance at the Boot was down 9.7% on the previous year. An erosion that seems measured, given the difficulties currently facing the industry.

Unoccupied space in some halls and slightly wider aisles reflect an uncertain economic context marked by rising production costs, logistical tensions and shifting consumer budget priorities. Nevertheless, the overall impact of the Boot remains unrivalled, far surpassing the Miami show (100,000 visitors) or the Cannes Yachting Festival (55,000).

After the agony of the Paris Nautic , l' dutch Boot cancellation and at the Gothenburg show the Boot in Düsseldorf has often been predicted as the next indoor trade show to fail. But the German institution, like its neighbor METS in Amsterdam, has managed to maintain its appeal with exhibitors, and acquire the status of an emblematic, unmissable mass.

Consolidation of the major players

Boot 2025 illustrated the growing power of the major industrial groups. The Bénéteau Group dominated the show in terms of the number of boats on display and the diversity of its offer, including the only catamaran at the show, the Excess, and innovative concepts such as the Island Cruising Concept. American giant Brunswick grouped its brands in an almost exclusive hall, highlighting its hegemony in the powerboat market.

A barometer under tension

Boot 2025, despite its declining attendance, remains a key indicator for the global marine industry. It reflects a dual reality: on the one hand, the consolidation of the historic leaders, who continue to push innovation and diversification, and on the other, the growing challenges for the "smaller brands", faced with a changing market.

While attendance at this 2025 edition of the Boot remains a pleasant surprise for our ecosystem, let's hope that the rejection suffered by the industry will not be too detrimental to the small structures that generate diversity on our lakes and rivers.

More articles on the theme