A clear ambition: to democratize lightweight foil sailing
Since its foundation in 2018, BirdyFish has positioned itself as a key player in the foil dinghy sector. The company, based in Saint-Herblain (44), has made the principle of accessibility its hobbyhorse, offering a product designed for both yacht clubs and individuals. With sales due to start in 2019, the company has been able to meet growing demand, while maintaining local production.
This fund-raising of over 2 million euros marks a turning point. Backed by investors such as Mer Invest and Atlantique Vendée Innovation, BirdyFish intends to accelerate the democratization of its dinghies. Pierre Rhimbault, the company's CEO, explains: " We are fortunate to be able to count on financial partners who are convinced by our vision. "
A local industrial strategy with a global impact
One of BirdyFish's major assets lies in its choice to produce locally. Based in Saint-Herblain, the company controls the entire production chain, guaranteeing consistent quality and responsiveness to market trends.
This industrial model also enables the company to maintain a balance between competitiveness and sustainability. By favoring short supply chains, BirdyFish is part of an eco-responsible approach, a powerful argument in the nautical world in full ecological transition.
Expanding our product range and entering new markets
In addition to increasing production capacity, BirdyFish plans to expand its product range. While the initial dinghy has met with great success, the company now wants to offer models adapted to different levels of sailing and sailing conditions. This diversification is intended to appeal to a wider public and strengthen the company's international presence.
At the same time, geographic expansion remains a priority. The funds recently raised will enable us to step up our sales efforts in regions where foil is enjoying growing adoption, notably Northern Europe and Asia.
Financial partners: strategic support for development
The success of this fund-raising campaign also relies on the support of historical and new investors. Structures such as Mer Angels, Pays de Loire Participations and Atlantique Vendée Innovation not only provide capital, but also invaluable strategic support.
Philippe Renaudin, Managing Director of Mer Invest, emphasizes: " The management team impressed us with their boldness and vision. We are convinced of their potential to transform the blue economy. "
A fast-changing market: the challenge of democratization
BirdyFish's success reflects a wider trend in the nautical world: the rise of foil-powered craft. Once the preserve of the elite, this technology is now being democratized thanks to initiatives such as BirdyFish.
However, the challenge remains enormous. Reducing production costs, raising awareness of the benefits of foiling among yacht clubs and private individuals, while meeting environmental constraints, are all objectives to be met if we are to maintain a strategic lead in this fast-changing market.