The world's largest boat show
With 1813 exhibitors from 70 countries, the Boot Düsseldorf is the world's largest water sports fair. 1800 boats will be exhibited between 21 and 29 January 2017, spread over 17 halls and a total area of 220,000 m². The 48-year-old Düsseldorf Boat Show has established itself in recent years as one of the world's leading international boating events.
More French exhibitors
A heavyweight in the sector, the French boating industry is increasingly present in Düsseldorf. 107 French exhibitors are registered for the Boot 2017. All the professions in the tricolour sector are represented, from the shipyard to the equipment manufacturer, passing by the naval architect, the sailboat or the charter company. In particular, there is a strong presence in the small and medium-sized yacht market.
French launches in Düsseldorf
Another striking fact is that French yards have chosen to present their boats for the first time at the German boat show and not during the Nautic. When asked, François Trégouët, marketing director of Allures Yachting, whose yard is presenting the world premiere of the Allures 45.9 at Boot 2017, explains this choice by several factors. "The first reason was for us that of the calendar, the boat being just ready to arrive in time in Düsseldorf, it would not have been for Paris. It is nevertheless true that the show is much more European than the Nautic. This is an important factor for a yard like Allures, which generates 80% of its turnover from exports, mainly to the European Union. The first 6 Allures 45.9 are all destined for export. Journalists from all countries and our agents are also present at the German exhibition. These are all positive arguments for Düsseldorf."
French boaters also go to Boot Düsseldorf
Attracted by the variety of boats on offer, French customers now make the trip to Düsseldorf. The number of yards and the plethoric offer attract more and more tricolour boaters. While the Nautic remains the reference for the French market, it will be interesting to follow the evolution in the coming years, while the Fédération des Industries Nautiques is working on the evolution of the Nautic.