Collaboration between two specialists
MacGlide adhesive antifouling was born from the meeting of two specialists. Mactac brings its expertise in self-adhesive solutions. Its adhesive films are used on high-speed trains and rockets. PPG, a supplier of paints for the maritime environment, brings its knowledge of antifouling to the project. Between them, the companies have developed MacGlide, a silicone antifouling applied in adhesive strips. Specific varnishes allow the sealing between the different portions.
Ader Nautic, exclusive distributor
Ader Nautic, a new subsidiary of Déco Ader, a French specialist in adhesive solutions, is the exclusive distributor of MacGlide in France. Discreetly present on the nautical market until now, Déco Ader already carried out the installation of decoration on dead works, covering of outboard motors and adhesive anti-skidding of deck, for several shipyards. With its new specialized subsidiary and the recruitment of Félix Gheerbrant, a sales manager with a nautical background, the objective is to develop the business very quickly, based on the new MacGlide.
60 installers trained in 2017
After the presentation of the product at Nautic 2016, many professionals have shown interest in MacGlide. 10 dealers have already been appointed on the Atlantic coast, while new installers should join the network in the Mediterranean shortly. At least 60 dealers should be authorized to install MacGlide antifouling in 2017.
Ader Nautic has a training installer. One day, dedicated to the installation of the MacGlide on a typical boat, is enough to train the dealers.
New boats in priority
Since the application surface of MacGlide must be very clean, Ader Nautic is mainly targeting the new boat market. Since the product is sensitive to friction, sailboats that are transportable or that regularly run aground and beach are deprived of warranty. The MacGlide network should therefore be mainly made up of dealers of habitable pleasure boat brands.
Rates, to be compared with 5 years of use of a traditional antifouling, are estimated at about 3200 euros (126euros/m²) for a sailboat Océanis 31 (9.50 m). It is necessary to count 142 euros/m² for a motorboat whose forms are more complex.
In order to limit competition, Ader Nautic wishes to restrict the number of installers from 1 to 3 per port. Once the product has been adopted by boaters, there is no doubt that places will be expensive...
